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| Feature Article.. |
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What
is Proper Page Length For SE's
by Rhonda Hailey
You've decided to create content for your web pages, but aren't
sure how many words each page should have to ensure that both
the search engines and visitors come back often.
"Tis a
puzzlement..." (What movie is that from... The King and I?)
It's a dilemma that many web site owners face. You don't want to
have too few words, but you don't want to have too many words
either.
There is a delicate balance that you must know in order to have
a site that is search engine optimized and visitor friendly. So
what is the appropriate length for your pages, and why ?
What is a
good length for pages?
Ideally, each page should have at least 700 words, but no more
than 1500 words. Anything less than 700 words and search engine
spiders might just skip over your site entirely; anything more
than 1500 and spiders won't take the time to search through the
content for keywords.
What should
your content strive to do?
You should strive to write content that is entertaining and easy
to read. Don't drone on and on just to meet the 700 word
requirement. Talk about things that are relevant to your site
and say them in a concise manner. Remember that search engine
bots aren't the only thing to come to your site.. people are
also coming to your site and they want to read content that
they can use now and that keeps them coming back for more. Aim
to please your visitors first, then please the search engine bots.
How do you
please search engine bots?
Pleasing search engine bots is as simple as having 700+ words of
content and some keywords sprinkled into your content. Keywords
are words that the search engine bots immediately spot and use
to figure out how to rank your site. In a document of 700 words,
you'll want to have at least 7 keywords, but preferably around
21, throughout your content. When using keywords, make sure to
sprinkle them naturally throughout the document so that you do
not distract your reader from what the content is about.
Why 700 to
1500 words?
Spiders who come to your site want to have a good amount of
content to 'chew' on. That is, they want to have enough content
to report back to the search engine database. Less than 700
words really isn't enough content for a spider to bring back to
a search engine database, so spiders tend to ignore pages with
under 700 words.
Spiders, much like human visitors, also don't like pages with
excessive amounts of words. Pages with more than 1500 words are
usually a big turnoff to spiders, and even if a spider does visit
the page, chances are they wonít report the contents of the page
back to the search engine database for which they work. That is
why you must strive to be concise not just for human visitors,
but for the robot (spider) visitors as well.
If you are able to limit your pages to between 700 and 1500
words, you will do well with human visitors and search engine
spiders. That's the goal of every web site owner and should be
your goal as well.
To your success,
Rhonda Hailey
P.S. Good
content can send you lots of targeted traffic!
If you don't
like to write your own... check out this free
system for
generating content rich pages:
http://rphinc.net/targeted-visitors-free.html
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