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•  An URGENT Message to Americans

• Feature Article: NEW Buzzword for 2007

• Marketing TIPS... 

• Your Classifieds

• This Week's FREE Ad Code

• Your FREE Download

• Services

     

 

RUMBLES from the Jungle,

an ongoing Safari in the ever changing Jungle of Online Marketing...

 

 

 

Democrats in Washington seem hell bent to discredit our president

and handicap our troops; for the sake of their own self-importance.

I'm sickened by it all and so glad to see another Mom who feels

the same; actually doing something.

 

The following message is from Marine Mom, Deborah Johns. Her son,
SGT William Johns of the U.S. Marines, is currently serving his 3rd tour
of duty in Iraq.

 

This grass roots effort won't receive the same media attention as

negative protestors would get. It is up to us to spread the word and

show our support.  Please read and Forward the information below.. 

 

Let your voice be heard, and your flag seen waving in support of our

sons and daughters who bravely serve our country.. 

 

Sincerely,

 

Rhonda Hailey

an Air Force MOM

 

 

To the American People

I am sick and tired. Sick and tired of how some in this country are
turning their backs on our troops at a time when they need our support
the most!

This is why I am taking action to speak up, and in particular, why I am
helping to lead the “THESE COLORS DON’T RUN” national pro-
troop/patriotic caravan being organized by Move America Forward.

This is my letter to you, the American people.

Read the rest of Deborah Johns' letter here.


And please join Deborah for the "THESE COLORS DON’T RUN" national caravan hosted by Move America Forward and the Gathering of Eagles
in Washington, D.C. on March 17th.
http://www.moveamericaforward.org/index.php

 

 

 

 

 

You can reach me by:

Reach over 500,000 Ezine Readers.....     Sponsor our Next Issue

 

 

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They were limiting this offer till the end of January..  Please pardon if you missed the email, and got this info too late.

 

 

First Buzzword Of 2007: Simplexity
by Sarah Mahoney


HAS ALL THAT HOLIDAY COMPLEXITY convinced you
we're finally over the simplicity thing? Not so fast.


Market researchers believe that 2007 will find consumers seeking out a
new trend, which Robbie Blinkoff, managing partner of Context-Based
Research Group, is calling simplexity.

"Consumers have been trying to simplify and organize their lives," he
says, "but they've also been going down the complexity path, and the
two are converging. Simplexity will be a synthesis of the two, yet
distinctly different."

While computer geeks have been tossing the word around for some
time, it's now a genuine phenomenon among consumers, and explains
their passion for brands like Apple's iPod, Skype, and Google's maps.

"People understand that the technology behind these is very complex,
but they have the veneer of simplicity," Blinkoff says.

That doesn't mean the simplicity movement has finally jumped the
shark, exactly. But as marketing trends go, it is probably time.

After all, the voluntary simplicity movement dates back to the early
1990s. Real Simple launched in 2000. And the Dutch consumer
electronics giant Philips Electronics, which even has a Simplicity
Advisory Board, has been milking its "Simplicity" campaign since 2004.

"Simplicity is evolving into its next iteration," says Ann Clurman, a
senior partner at Yankelovich. "The need for simplicity comes from an
overarching need to be in control of your life. And that's not going
away."

In fact, the goal of simplicity hasn't just penetrated the popular psyche--
it's even got its own color wheel. Pantone Inc. recently released its
palettes for the summer of 2008, announcing that "simplicity isn't a
trend, it's a necessity. Next season will offer designers escape from fear
of plainness and a new acceptance of the power of nothingness. As
consumers move away from conspicuous, flamboyant expenditure,
they are embracing an attitude of caring, consciousness and relaxation.
Understatement will be in."

Translation: Look for ice-like blues, green shades related to aniseed,
chlorophyll and menthol, as well as shades that "give way to a childlike,
minimalist interpretation."

And while consumers probably aren't walking around bragging about
their "escape from the fear of plainness," they are looking for
something new.

Marketers should be thinking about all the ways they can "uncomplicate
their products," Blinkoff says. "That doesn't mean reducing the number
of choices, which doesn't make sense, given how much research people
do on the Internet. Nor does it mean having someone else figure it out
for them."

So how can marketers tell when they've gotten it right? "People want
the ability to sift and sort through all the clutter of choices, and feel like
that process was made easy for them," Clurman says.

The only acid test that matters is how the customers feels afterward:
"If it's a choice that makes people feel serene," she says, "then they
perceive that they have chosen to simplify."

_______________________________________________
Each week MediaPost delivers 11 trade publications — all original
content — with breaking news, commentary, analysis, research, news
round-ups, feature stories, rankings, and more.
publications.mediapost.com/

 

 

Did you miss last week's issue? Catch up here.

 

2 0 0 7

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Watch this Video from my friend Bram...

 

 

RUMBLES is on the

Check us out here

 

Discover a solution to the deterioration of email reliability, meet some of my

fellow publishers and see what's happening on the Q today:  Here   The page

loads slow due to LIVE feeds, but it opens in a new window; so you can read

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I can add tidbits and special interest articles at my Q channel without filling your

mail-box or cluttering up the weekly issue. And its a great way to make reading

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questions without email.

Some publishers have abandoned email altogether.  I don't intend to stop sending to my email subscribers, yet;  but certainly to offer the email-Less alternative; and to be ready for the inevitable.

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Blessings in Adversity!

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Subscribers ==>

Post your FREE Classified Ad WEEKLY

Your FREE CLASSIFIED can appear in RUMBLES every week.
Just look for the Ad Code in every regular issue (published here on Thursdays).

 

This weeks Ad Code: Colossians 2:16-17

 

Therefore do not let anyone judge you by what you eat or drink, or with regard to a religious festival, a New Moon celebration or a Sabbath day.  These are a shadow of the things that were to come; the reality, however is found in Christ.

 

 Send me your classified via my private messenger.

Then watch for it in the next issue.

 

 

 

Remember to include the Ad Code in the body of your message.

Limited space available... 1st come 1st Served. Must be FTC compliant.

 

 

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Rhonda Hailey, Editor
http://rumblesfromthejungle.com

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